Want to see exactly what you’ll be learning through our Core Curriculum? Here’s a breakdown of the month-by-month Modules:
Module One: Clarify Your Brand Identity
This Module will help you put heart into your brand and infuse your platform with your unique personality.
Module Two: Establish Your Home Base
Inside this Module, you’ll learn how to build the a rock-solid foundation for your online platform.
Module Three: Create Compelling Content
Once you’ve set up your Home Base, you need to know how to communicate effectively with your ideal audience. This Module equips you to do just that!
Module Four: Establish Your Email List
Your email list is your most valuable business asset. This Module shows you how to set it up correctly from the get-go.
Module Five: Grow Your Email Audience
Now that you’ve established your email list, it’s time to grow it! This Module provides you with effective strategies to attract your ideal clients and customers to your email list.
Module Six: Establish Social Embassies
While your email list is a great start, it shouldn’t be your only avenue for connecting with your audience. In this Module, you’ll learn how to establish a memorable presence throughout social media.
Module Seven: Conduct Audience Research
The best people to tell you what they want to hear from you are your ideal clients and customers. But how do you know what to ask them to get the data you need? We’ve got you covered with this Module.
Module Eight: Introduce Your Initial Product
Once your online presence is established, it’s time to roll out your initial offering. Within this Module, you’ll receive step-by-step guidance for creating and offering your first product online.
Module Nine: Write Words That Sell
Messaging is key in getting your valuable services and products into the hands of your ideal clients and customers. This module will show you how to write copy that converts complete strangers into loyal followers, and customers.
Module Ten: Study Analytics and Optimization
The data may not be the most thrilling part of your online platform, but it’s definitely what helps you understand where you need to focus your attention. This Module teaches you which analytics you should be tracking, and why they’re important.
Module Eleven: Leverage Affiliate Marketing
Once your platform is attracting a growing audience, you can leverage its power through affiliate marketing. Learn how ethically, effectively make the most of that in this module.
Module Twelve: Launch Your Flagship Product
Every online business needs a core offer, something that packages up your best content into a premium flagship product. This Module will help you determine what your own flagship offering will be and give you the strategy to launch it with success!
Module Thirteen: Hone Your Platform Strategy
By now, you’ll have a thriving platform, and it’s time to level up. This Module is filled with techniques, tips and strategies to take your existing platform up a notch!
NOTE: With Month-to-Month Enrollment, additional Core Curriculum Modules are unlocked every 30 days. If you’re a fast-action taker and want them all unlocked at once, you’ll love our All-Access Annual Enrollment option. You’ll have the opportunity to choose this track after enrolling in Platform University.